Ever know Why Brands Get More Success in IPO? Let's know

Till now 63 companies collectively raised Rs 1.2 lakh crores through IPO.

IPOs of companies such as Paytm, Zomato Limited, Nykaa, LIC, has witnessed huge success.

IPOs are a once-in-a-lifetime event for companies and they would want to do it at the perfect time.

IPO means when company decides to raise funds through sale of securities or shares for the first time to the public. 

Powerful brands have a strong (like LIC) or unique (like Nykaa) business model.

The current market is hot for IPOs and a significant number of brands are tapping it to raise funds.

Powerful brands often partner with prominent and well-established banks the IPO underwriting.